Here’s what H&M’s creative advisor, Margaret von Bosch had to say about this new collaboration:
“MAISON MARTIN MARGIELA is one of the most important and influential fashion houses of the past three decades. I am so excited by this collaboration which will give fashion lovers around the world the chance to wear special pieces by MAISON MARTIN MARGIELA. This collaboration will be a great and memorable fashion moment“MAISON MARTIN MARGIELA released a statement too:
“We are very happy to present MAISON MARTIN MARGIELA pieces with H&M, offering a new interpretation of our vision. The democracy of our fashion has always been at the centre of our creativity, and the collaboration with H&M allows us to push this instinct further. We will bring together the contrasting universes of the two houses in ways that will surprise all.”Some fashion purists might disagree with H&M’s ‘celebrity’ collections but I think it’s great that the general public get to experience both high and low forms of fashion. I loved that the Marni collection from earlier this year still managed to embody the unique sense of style that has made Marni so iconic. I’m quite confident that both labels will create a tasteful collection that will probably sell out fast! I’m definitely gonna start saving up.
The H&M x MAISON MARTIN MARGIELA collection launches online and instore on 15th November 2012.
|Shapes and Volumes|
|Process of Tailoring|
Images via H&M